Remote Access with Team Viewer
TeamViewer connects to any PC or server around the world within a few seconds. You can remote control your partner’s PC as if you were sitting right in front of it. Find out why more than 100 million users trust TeamViewer!
1) TeamViewer_Setup- Download for windows
(Other users download here)
2) Run the program! Free for private use.
When you run this it will present you with a screen with a USER ID and Password, send this to the technician when ready so they can securley work on each computer. The program and your computer will need to remain on while being accessed.
Intro: Search Engine Optimisation
“The three phase approach”
Introduction: Often people ask why do I need search engine optimisation (SEO) and what does it do?
Having your website ranked highly on search engines enables you to tap into an organic stream of customers; customers you do not need to pay in order for them to visit your site.
As a result, the following three posts released monthly, outline what you will need to adopt SEO into your website in a clear and succinct procedure, cutting through the rubbish commonly encountered. You will gain skills enabling you to apply the Favourites Multimedia three-phase SEO approach to your business.
Continue if you answer positively:
- Could you provide information that can help visitors?
- Can you be proactive in marketing yourself?
- Would you benefit from more website traffic?
The three phases approach: Establish a thorough foundation in bridging the gap between visitors looking for information, and your resources. Similar to sailing a ship…
- Planning & creating – “Create foundations that enable search engines to find you”
- Choose the hull and sails best suited to your needs then gather the materials and build the ship
- Publishing to search engines – “Incorporate SEO into your website service”
- Launch the finished ship and floating on the sea of web traffic
- Selling the site – “Paying people to see your website services”
- Start the motor and jetting towards the horizon
Note: Break the project into parts, SEO that can be done immediately (Phase 1 & 2) versus SEO that needs to be done after a fully operational website. (Phase 3)
SEO intro – First Phase – Second Phase – Third & Final Phase
First Phase: Planning & Creating for SEO
“Create foundations that enable search engines to find you”
Article/Blog Marketing
With a Content Management System (CMS) such as Joomla!, create articles on the front page of your site relating to what the business is up to. Keep this professional. Write about informative and helpful topics relating to your industry. Talk to industry leaders regarding information that a visitor may benefit from whilst visiting your website.
Example: A business supplying rowing equipment would benefit by applying questions and answers to common knowledge such as:
“Rowing sculls are expensive pieces of equipment, needing regular maintenance and replacement” – so how does someone maintain rowing equipment? Your answer strengthens your brand when people associate you as a useful part of their rowing world.
This can be time consuming; however you will be embedding many great keywords this way. If you don’t have time or energy to flex those copy writing muscles, Favourites Multimedia can research & write content tailored to your needs.
Talk to us about article marketing as this is the bread for the SEO pizza, which your customers will enjoy.
Write an informative and interesting article with a relevant title – best practice is to keep this article topical through regular updates, a process used by Google for page ranking.
Read MoreSecond Phase: Publishing to Search Engines
“Incorporate SEO into your website service”
Press Releases - reach media websites and online publications relevant to both you and your customers’ goals.
Directory Submission – Google is the biggest search engine, however there are specific directories that will relate to your product, customer, manufacturers or industry.
Email Marketing – 
Creating a mailing list enables communication with customers. However mediums such as RSS or other social media may be more appropriate depending on the target market. Best practice means contacting customers between one week and three months depending on the relationship. Mailing lists help launch your products & services along with promoting and organising events.
Ideally it would be nice to grow this list organically as traffic increases. What does one mean by organically? The process of receiving email requests which are then added to the distribution list.
Read MoreThird Phase: Selling the Site
“Paying people to see your website services”
Your website is now at the point where you want to pay people to see it.
Buying links – Is achieved by advertising on other websites. Contact a website administrator or blogger which services your niche directly. Buying links to your site should look as natural as possible; otherwise Google may reduce your page rank. Let them know you are optimising your site in order to increase web traffic, this will cycle back to help them.
PPC Advertising – Pay per click can attract relevant visitors to your website. You will need to pay for every click – this potentially offers a good return on your investment. This includes page impressions where your PPC advert has been displayed to the user.
Social Networking – Be a popular blogger, create a profile on social networks, add your profile to relevant categories, and create groups. Social networking is a place where PPC advertising is possible. Don’t cross it off the list so quickly – there could be communities that would benefit from your website.
Video Marketing – Promote your products or services through online commercials. It’s no secret people love a visual experience.
Negative SEO: Time & Money Wasters
“Avoid these common misconceptions”
- Owning multiple domain names
- Repetitive keywords
- Three-way link building can possibly impact your rank depending on how it has been performed.
- Link purchasing
Thank-You!
We hope you found this information useful!
Whether a website listing or whole site optimisation, we can assist you with any questions you may have. On the Favourites Multimedia website we are constantly changing. By keeping information fresh and up-to-date we give you the edge, especially where search engines are concerned.
Web design & development in Melbourne is very competitive – we would welcome talks with fellow members regarding their business experiences.
SEO intro – First Phase – Second Phase – Third & Final Phase
Read MoreWhat is RSS?
Posted on 23 Feb, 2011 in News
RSS is an easy way for you to keep track of the latest news from your favourite websites in one convenient place. That place could be your Microsoft Outlook email client, your web browser or something else you prefer.
RSS – which stands for Rich Site Summary or Really Simple Syndication – allows you to see the latest headlines from your favourite sites, and to then be able to click directly through to the articles that you want to read.
You do not have to subscribe your email address to an RSS feed therefore you do not get spammed.
The technology is matured however people have not adopted it generally because its misunderstood. The logo is an accurate depiction as content gets broadcasted to people with their (RSS feeds) recievers on. Simliar to a wireless radio broadcast.
Read MoreOrganise your sales & support with a ticketing system
Posted on 21 Jul, 2010 in News
Designed to help you streamline support requests and improve customer support efficiency by providing staff with tools they need to deliver fast, effective and measurable support.
The basic features that you would require in any such tool is the ability to create, update and list multiple tickets and view if their status is open, on hold or closed.
The Six Benefits of Using a Ticketing System
While it can be argued that in the digital world, e-mail is more personable than a support ticket, you may want to consider the following:
- SPAM
- Organisation
- Redundancy
- Accountability and Training
- Collaboration
- Time Management and Trending
Read More
Copy Writing
Posted on 2 Jul, 2010 in News
Favourites Multimedia is pleased to introduce content writing as a new service for our clients. We offer a reliable and professional service, delivered on time and with no fuss. Conveying your precise meaning to the client goes a long way towards ensuring the success of your product.
In any online marketing campaign content is most important in making that operation a success. Clear, precise and easily comprehended text holds the client’s attention, drawing them in to your site smoothly and without effort; struggling for understanding alienates the potential client thereby causing them to “click off” to the next entry. Increase your competitiveness by providing good text.
With readable and concise text our copy writer’s mission statement is to create a connection from your web site to the potential client by providing user-friendly text in an interesting and engaging manner. We personally interview you in order to gauge the unique personality of your business and take your requirements seriously, in this way the client feels that they are getting a specialty service as well as the best possible product for their needs.
We are proficient, efficient and work hard to meet your unique needs, our aim is to provide a superior service and satisfaction.
Read MoreLive Chat
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